gareth pugh s/s 2011

the industry has been fervently debating gareth pugh's risky decision to replace his paris show with a video ever since it's original screening. whatever impact this method of presentation will have on future seasons is uncertain, but his experiment is visually striking nonetheless. idlm favorite kristen mcmenamy takes the screen alongside a shifting landscape of pugh's signature geometric prints and visuals. definitely a must see.

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